At Epika, we understand that marketing is not just about promotion; it’s about communication, connection, and driving our brands forward. The Marketing Hub is designed as your comprehensive resource for accessing all marketing-related materials, collaborating on projects, and streamlining our branding efforts across all business units.

Your Gateway to Brand Resources

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Managed
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Stay connected with Epika

Join the conversation and stay updated with the latest from Epika! Follow our journey and engage with us on our official social media platforms. Here’s where you can find us:

What We Do

At Epika, we empower each Business Unit with dynamic marketing strategies tailored to elevate your presence and engage your audience effectively. Dive into the diverse services we provide, from crafting compelling content to executing robust digital campaigns. Navigate through the options below to discover each service and submit your project requests with ease. For information on marketing services beyond our typical scope, please check out our detailed guide on this page

Content
Calendar
Coordination

Ensure seamless and strategic sharing of
content with a well-structured content calendar that highlights all our Business Units.

Custom
Content
Creation

Engage your audience with custom-made
videos, blog posts, and infographics that
stay true to our brand standards.

Brand
Guidelines
Creation

Get precise brand guidelines tailored for
each Business Unit to maintain consistency while catering to unique market needs.

Website
Design &
Development

Enhance user experience and brand
representation with our website
redesign services.

Public
Relations
Activities

Manage your public relations with our
expertly coordinated interviews,
press releases, and communications.

Large
Scale
Media

Leverage our expertise for impactful national
or regional media buys that ensure your brand stands out.

Digital
Media &
Advertising

Amplify your reach with strategically
aligned digital campaigns that maximize every dollar spent.

National &
Regional
Trade Shows

Ensure a uniform and professional representation at national trade shows, maximizing brand exposure.

Centralized
Social Media

Experience cohesive brand messaging
with our centrally managed social media
posts that celebrate each Business Unit.

Marketing Teammate Space

Marketing Team members can log in to access projects, gather assets, and find essential resources to support your work.

Connect, collaborate, and make great things happen together.

Social Media Etiquette:
Do's & Don'ts

Master the art of social interaction with our Social Media Playbook. This guide is designed to help you confidently navigate the complexities of online engagement, ensuring that every like, comment, or share reinforces Epika’s commitment to quality service and community. Here, you’ll find practical tips for projecting our brand’s voice, maintaining professionalism, and fostering positive interactions. Embrace these guidelines to enhance our presence and uphold the high standards we’re known for at Epika.

Your questions,
answered

Explore our FAQ section for quick answers to your most pressing questions. Here, you’ll find detailed insights and guidance on navigating the EpiCenter, utilizing resources, and understanding processes across Epika. This section is designed to empower you with knowledge, streamline your workflow, and resolve common queries efficiently. Dive in to make your Epika experience even smoother and more informed.
What can access to Marketing do for my business?

Our Marketing department can help you navigate a wide range of paid media options tailored to your specific goals and target audience. This includes digital advertising (such as social media ads, display ads, and search engine marketing), traditional media (like radio, TV, and print), and out-of-home advertising (billboards, transit ads). We’ll work with you to determine the most effective mix.

Brand guidelines are a set of rules that explain how your brand works. These include your brand’s core principles, visual identity (like logos, colors, fonts), and tone of voice. Following these guidelines ensures consistency across all marketing materials and communications, which is crucial for building a strong, recognizable brand.
We recommend using the most current version of your brand’s logo to maintain consistency and brand integrity. If you’re unsure about which logo to use or need access to the latest versions, please contact the Marketing department. Using outdated logos can confuse your audience and dilute your brand’s impact.

Our Marketing department can help you navigate a wide range of paid media options tailored to your specific goals and target audience. This includes digital advertising (such as social media ads, display ads, and search engine marketing), traditional media (like radio, TV, and print), and out-of-home advertising (billboards, transit ads). We’ll work with you to determine the most effective mix.

The marketing department wears a lot of hats! At its core, we’re here to build and promote our brand, connecting with our audience through effective strategies that drive engagement and growth. We handle everything from creating compelling content and managing social media, to designing campaigns, researching market trends, and tracking the results. Ultimately, our goal is to make sure we’re reaching the right people with the right message, keeping the brand fresh, relevant, and top-of-mind for our customers.

Billboards can be an effective marketing tool for businesses looking to increase brand awareness and reach a broad audience, especially in high-traffic areas. However, their effectiveness depends on several factors, including location, billboard design, and your target audience. We can help you assess whether billboards are a suitable option for your marketing strategy and how to maximize their impact.
To request marketing support, please fill out the marketing request form available on our internal portal. Include as much detail as possible about your project, including objectives, target audience, timeline, and any specific requirements. Once submitted, a member of our team will reach out to you to discuss the next steps.
The timeline for launching a marketing campaign can vary depending on the complexity and scope of the project. Generally, it’s best to allow for at least 4-6 weeks from initial planning to execution. This gives us ample time to develop a strategy, create content, and set up the campaign for success. For more significant campaigns or those requiring external production, more lead time may be necessary.
Absolutely! Please provide details as early as possible for effective planning and support.

Significant investments are reviewed and approved by our finance team and leadership.

meet the team

Powered by our people

Megan McTaggart
Marketing Manager
Breanna Le
Marketing Specialist
Ben Papa
Videographer
Kalei Lumayno
Social Media Strategist

Create an email signature

Streamline your email communication and craft professional, branded email signatures that ensure consistency and leave a lasting impression. Simplify your signature setup with our guide to creating a branded email signature.

The Epika Store: Your One-Stop Shop for Branded Merchandise

Dive into the Epika Store, your dedicated hub for ordering branded merchandise designed specifically for your team and events. Whether you need apparel, business cards, safety gear, or more, each Business Unit has a customized section tailored to meet your unique needs. This store is password-protected to ensure exclusive access for our Epika family.
First time logging in? Find the instructions here.

Start your project with ease

Ready to kickstart a new marketing initiative? Submit your project request here! Our form is designed to capture all the necessary details to ensure your project hits the ground running. From initial concepts to final deliverables, this form helps us understand your vision and requirements. Fill it out, and let’s create something great together!
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